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Dodge Ram Truck Sales Up 17 Percent In October 2012

According to Chrysler, Ram Truck brand sales were up 17 percent in October compared with the same month last year. The Ram pickup truck, Chrysler Group’s volume leader, extended its streak of year-over-year sales gains to 30-consecutive months. Sales of the Ram pickup truck were up 20 percent in October compared with the same month a year ago. This makes it the pickup truck’s best October sales performance in six years. According to Chrysler, Heavy Duty Ram trucks led the way, up 26 percent, while sales of the Light Duty Ram trucks increased 17 percent.

The new 2013 Ram 1500 began arriving in dealerships across the country in October. The truck is said to have the best in class fuel mileage, and during TAWA’s annual Texas Truck Rodeo in October, the Ram 1500 was named “Truck of Texas,” the group’s highest honor. The Ram 1500 also was named “Full-Size Pickup Truck of Texas” and was awarded “Luxury Pickup Truck of Texas” for the Laramie Longhorn model. Additionally, the Ram Truck brand was voted “Truck Line of Texas.” Judging by the 50 TAWA members occurred over two days of uncompromising on- and off-road vehicle evaluation. Consideration is given to everything from interior and exterior styling and off-road capability to the entrant’s overall utility, value and fuel efficiency.

The Ram Cargo van, popular with fleets and companies that utilize work trucks, has seen a 145 percent sales increase in October compared with the same mont! h a year ago. Chrysler and Jeep sales are also at all-time highs. The Jeep Wrangler was up 14 percent and the Jeep Patriot was up 18 percent, making October 2012 a record setting month.

For the third consecutive year, the Jeep Grand Cherokee captured the “SUV of Texas” award at TAWA’s Texas Truck Rodeo in October. Grand Cherokee sales were up 8 percent in October versus the same month last year. In addition, the Grand Cherokee was named “Full-Size SUV of Texas” and the ultra-premium Grand Cherokee Overland Summit retained its “Full-Size Luxury SUV of Texas” title. The rugged Wrangler was awarded “Mid-Size SUV of Texas” for the third year in a row.

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